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Gijs van Wulfen · author of 6 innovation books · 25 years of proven methods across 6 books

310K+ LinkedIn followers #1 Design Thinking · Thinkers360 2025 TEDx Vitosha speaker
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9:41 ●●● ◐ ▮
IA InnovationAnswers
Your question

"We see customers discovering us via TikTok more than our own site. How do we act on social commerce without turning things upside down?"

Answer

A real trend — but "without turning things upside down" is a strategic framing problem before it's an execution one.

The Risk Acting on a surface observation, not the deeper shift — any initiative becomes cosmetic.
Innovation Expedition · Ch. 3 Framing Innovation Opportunities
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Innovators in 7 countries already work with proven methods.

From enterprise innovation teams to solo facilitators — one answer engine grounded in 6 books and 25 years of practice.

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The reality

You want to innovate.
Winning management buy-in is the hard part.

01

You search, read, and guess — then still feel unsure.

Scattered articles, generic AI answers, and out-of-context frameworks don't give you the one clear answer you need to act.

02

The method is somewhere in a book you half-read.

You know the right approach exists. Finding it — quickly, in context, when it matters — is what costs you time and momentum.

03

You need to move forward. Not take a course.

You don't need more theory. You need a direct answer to your specific situation, grounded in what actually works.

Questions innovators ask every day:

  • How do I structure an innovation strategy workshop?
  • How do I get buy-in for innovation from management?
  • Is this new idea actually worth pursuing?
  • How do I balance innovation with day-to-day business?
  • How do I scale this new concept if it works?
The answer

One clear answer.
Ready to act on immediately.

InnovationAnswers.app is a decision-support tool for innovators. Instead of searching, reading, and guessing — you ask your question and get one precise, grounded answer you can act on right now.

Every answer draws from the world's most proven innovation frameworks: the FORTH Innovation Method, the Innovation Maze, Design Thinking, Online Innovation, and strategies to win buy-in — built on 6 books and decades of real-world practice by Gijs van Wulfen.

Grounded in proven methods

Not generic AI. Every answer is grounded in structured innovation approaches — no fluff, no theory, just what works.

Tools and templates, on demand

Get checklists, selection matrices, canvases, and models — delivered in context, exactly when you need them.

Ask in any language

The app responds in your language. Professionals worldwide — from Japan to Costa Rica — already use it.

InnovationAnswers.app
How do I pick the right idea from a brainstorm with 60+ options?
Start with a Quick Wins filter: score each idea on two axes — customer desirability and feasibility for your organisation.

In the Raise Ideas phase, use dot-voting first to reduce to 10–15, then apply the Idea Selection Matrix to evaluate against your innovation assignment criteria.

Key principle: you're not selecting the best idea — you're selecting the idea most likely to become a validated concept.
The Innovation Expedition — Gijs van Wulfen
Proven methods

Built on what actually works.
Not what sounds good.

InnovationAnswers.app combines the world's most effective innovation frameworks — so every answer is grounded in structure, not opinion.

01

FORTH Innovation Method

A structured 5-phase approach from challenge to validated concept — the backbone of the app.

02

Innovation Maze

Navigate complexity in early-stage innovation. Find the right path when there are too many options. Management Book of the Year 2017

03

Design Thinking

Human-centered problem framing and rapid prototyping to validate ideas before you invest.

04

Online Innovation

Run effective innovation sessions and co-creation with distributed teams — remote-first thinking.

05

15 Strategies to Win Buy-in

Get your innovation approved and funded — from internal alignment to boardroom decision.

Gijs van Wulfen
Gijs van Wulfen
CEO & Co-founder, InnovationAnswers.app
Innovation expert · Keynote speaker · Author
📚 6 books on innovation
🌍 Six continents since 2006
🔵 310,000+ LinkedIn followers
🏆 #1 Design Thinking — Thinkers360, 2025
TEDx Speaker"Why People Reject Ideas" · TEDx Vitosha
The mind behind the methods
I've spent decades helping organisations innovate — and I know the biggest bottleneck isn't ideas. It's soft skills. That's what this app answers.
310K+LinkedIn followers since 2012
#1Design Thinking thought leader (Thinkers360, 2025)
6Continents · innovation methods since 2006

Keynoted for 3M · Airbus · NEC Japan · UNHCR and many more

Nick Takkenberg · CTO & Co-founder

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Full launch 1 July 2026 · For students, consultants, corporate innovators & innovation facilitators — from strategy to launch